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Government of Canada launches new campaign to help Canadians upgrade skills and secure rewarding careers

Canada’s labor market is changing at an unprecedented pace. New technologies are emerging, industries are restructuring, and skilled workers are increasingly in demand. Recognizing this evolving landscape, the Minister of Employment, Workforce Development and Official Languages, Randy Boissonnault has announced the Upgrade Your Skills campaign, a timely initiative dedicated to empowering Canadians with the tools and resources they need to thrive in the workforce of today and tomorrow.

Why is this important?

The numbers speak for themselves:

  • 706,000 job vacancies exist across Canada, yet 1.2 million Canadians remain unemployed. Source : Government of Canada

  • Aging population, technological advancements, flexible work arrangements, and a shortage of specialized workers contribute to this complex situation.

  • Newcomers face additional challenges in navigating the job market, often due to lack of Canadian experience and credential recognition hurdles.

What the campaign offers:

  • Financial assistance: through programs like the Canada Student Financial Assistance Program, Canada Apprentice Loan, and Apprenticeship Grants

  • Opportunities for youth in volunteer services and work placements;

  • Skills development: Development initiatives like the Skills for Success program, aimed at fostering foundational and transferable skills;

  • Work experience and credential recognition: Support for newcomers to navigate credential recognition and gain Canadian work experience;

  • Job-seeking tools: Utilize Job-search resources, including job bank featuring numerous listings across Canada tailored to specific skills and expertise.

What next?

As an immigration consulting firm, we understand the importance of navigating career transitions and securing meaningful employment. For more information or to book a consultation, please visit our website or reach out to our experienced professionals at to start your immigration journey toward Canadian permanent residency today.

To explore the wide range of resources available visit the 

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